Loyalty and Texting programs for Cannabis Dispensaries
- Leafbuyer Technologies
- Feb 24
- 3 min read
The cannabis industry is growing at a rapid pace, and the market has grown increasingly competitive. Dispensaries are facing more competition, regulations and the challenge of retaining and keeping their current customers happy. With so many options available to cannabis consumers, building loyalty is critical for long-term success. Leafbuyer Technologies introduced a powerful, cost-effective, and highly engaging marketing strategy that has proven to be a game-changer for dispensaries. That is why Leafbuyer Technologies has become the top marketing and loyalty texting company in the industry.
Loyalty texting works so well, because it meets customers where they are, every hour of the day, on their cell phones. With SMS and MMS texting options, open rates as high as 98% can be achieved and messages typically are seen within minutes of being received. Texting is one of the most direct and effective ways to connect with your audience. So for a dispensary owner, that means they can almost instantly share their deals, promotions, events, loyalty rewards and any other message with their current customers. These loyalty texts are being delivered to current customers who already shop at the dispensary and have already shown interest in or have already purchased their products. For dispensaries, this means the ability to instantly share the promotions, rewards, and updates with their loyal customers, who are more likely to be interested in your specific deals. Most dispensary owners report a 15%-20% increase in sales the day they are sending text messages to their consumer base.
One of the key reasons loyalty texting succeeds is its ability to foster a sense of exclusivity, personalized deals, and also a personal connection. By offering tailored rewards, such as discounts on a customer’s favorite product or early access to new strains, dispensaries can make their customers feel valued and appreciated. For example, a simple text like, “Hey [Name], we know you love our edibles, so we'd like to offer you an exclusive 30% off of your favorite edibles today, because we appreciate your business.” Leafbuyer sends your personalized text, that not only drives sales, but also strengthens the loyal customer’s personal connection to your brand.
Another advantage of working with Leafbuyer Technologies, the top company for Cannabis Dispensary marketing, is their continued success with the cannabis industry. Leafbuyer's proven ability to drive repeat business to dispensaries is a well known along with real-time reporting. Dispensaries can use SMS, MMS or Push notifications to send reminders about loyalty points, notify customers of upcoming sales, or even reward customers on anniversaries, birthdays or holidays. These small touches go a long way in building trust and prompting customers to return.
Compliance is a very important consideration in cannabis marketing, and loyalty texting must be done responsibly. That's why using a well-known and respected cannabis loyalty texting company like Leafbuyer Technologies Inc. is so important. By ensuring clear opt-in and opt-out instructions, dispensaries can maintain compliance with regulations like TCPA (Telephone Consumer Protection Act). Additionally, loyalty texting platforms often integrate with dispensary POS systems, making it easy to track customer purchases and tailor messages accordingly.
Real-world success stories illustrate the proven impact of loyalty texting. For instance, one of Leafbuyers cannabis loyalty texting and marketing dispensaries in Colorado, saw a 30% increase in repeat visits after implementing a Leafbuyer text-based rewards program. Another Leafbuyer client in California used SMS to promote exclusive deals for loyal customers, resulting in a 25% boost in monthly revenue. These increases in revenues were a fraction of what the dispensaries paid for the Leafbuyer loyalty texting campaigns, so their financial gains were significant.
With new regulations, 10DLC compliance, TCPA requirements and restrictions, don't trust your marketing dollars to just any texting company. Leafbuyer Technologies will hand walk you through the entire process. Go with the company that has been working in the cannabis industry since 2014. In a crowded market, loyalty texting offers dispensaries a way to stand out, build relationships, and drive consistent revenue. By combining personalized offers, instant communication, and compliance, dispensaries can turn casual buyers into loyal regular customers.
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